State and prospects of active tourism. The II International Forum “Prospects for the development of active tourism in Russia and the world” will again gather tourism professionals from all over the country in Perm
Today in Russia and in the world, as a rule, active types of tourism are associated with covering routes on foot, on skis, along mountain routes or using non-traditional means of transportation for tourists (rafts, boats, riding animals, etc.).
In recent times, this extreme type of recreation for most of our compatriots was carried out by single people who traveled around their native country. Now the boundaries of the tourism business have expanded, special companies are being created and operate in this service market, which offer various travel options both in the region where we live and foreign tours.
As for traveling across Russia, here, despite the apparent problems, the choice is quite wide. First of all, these are hiking routes through terrain with rugged terrain, overcoming mountain passes, water tourism using available means, rafting on mountain and fast rivers, routes in the foothills of the Caucasus, the Ural Mountains, the Sayan Mountains and much more.
The main purpose of active tourism is not to conquer sports peaks, not to achieve outstanding results, but, above all, the desire to test oneself in conditions that are very different from ordinary ones, in which one needs to study oneself, one’s strength, endurance and the ability to find a way out of difficult situations.
Bicycle tourism is travel on road, sports and mountain (mountain bike) bicycles on the plain, ravines, sands, and mountain trails. Compared to walking, cycling has the following advantages: higher speed of movement and lower fatigue, greater opportunities for choosing a route with almost any terrain and any roads. This is one of the most environmentally friendly and healthy types of active recreation. Kapilevich L.V., Karvunis Yu.A. Recreational, health and excursion potential of urban cycling // Bulletin of Tomsk State University. - 2013. - No. 370. - P. 140-143..
Cycle tourism as an active recreation consists of cycling routes containing general tourist and bicycle tourism-specific excursion objects. The difficulty of these hikes can range from easy to extremely difficult, and the routes are designed to take advantage of the benefits that a bicycle provides for fast travel along the route.
Cyclists are a large community of people around the world who prefer to go on long and short touring trips by bicycle. This way of traveling is still considered specific and not suitable for everyone. In fact, when traveling by bicycle, a person first of all gives up comfort when moving from place to place, exposes himself to serious physical stress, and may encounter situations unfamiliar to the average tourist.
Currently in Russia, the development of cycling tourism has two directions: multi-day trips along a predominantly geographical principle or a geographical-historical route and as a way to organize a weekend, resulting in so-called “weekend tours”, which are trips to the surrounding area, the surrounding countryside or to a countryside attraction. Each direction is further divided into subtypes: environmental, religious, excursion, sports, civilized, etc.
Winter extreme sports are perhaps the most popular due to their accessibility and the development of tourism in suitable regions. Alpine skiing and snowboarding can be mastered by people of almost any age and physical fitness. The number of ski resorts is also explained by the popularity of these extreme sports. The most developed and developed ski resorts include not only domestic regions and neighboring countries, but also Alpine ski resorts, especially since European tourist regions offer a high level of service and comfort for their tourists.
In the system of tourist zoning of the world, Austria is classified as an Alpine tourist region of the Western European zone of the European region, since most of the country's territory is covered by the Alps. Austria is a country of traditional winter tourism. Along with Switzerland, this country is a kind of ski tourism Mecca for tourists. According to surveys, Austria attracts tourists with its magnificent landscapes, beautiful nature, climate (clean air). Other criteria influencing the choice of tourists include a good image of the country, previous positive experience, a variety of recreation opportunities, value for money and quality of recreation, as well as a fairly developed network of ski slopes.
An important factor in the development of tourism in Austria is the geographical location of the country. Located at the intersection of major aviation, rail and highway routes, Austria has become an important transit center in Europe. Successful location in the center of Europe distinguishes this country from other European countries and makes it accessible to transport and attractive to numerous foreign tourists. The landscape features of Austria provide local and foreign tourists with ample recreation opportunities, since some types of extreme tourism require certain natural conditions.
For example, for skiing - the presence of elevated areas with significant elevations that occupy a small space. More than 70% of Austria's territory is covered by the Eastern Alps and their foothills, which are wider and lower than the Swiss Alps and therefore more accessible for recreational use. It also attracts a large number of picturesque alpine meadows and forests, which attract significant flows of tourists. In the mountains there are various manifestations of karst with stalactite and stalagmite caves, ice flows, underground lakes and streams, which are the basis for the development of speleological tourism.
The snow line lies at an altitude of 2500-2800 m, so the development of ski tourism is possible in some high-mountainous areas in winter Romanov A. A. Geography of tourism: textbook. allowance / A. A. Romanov, R. G. Saakyants. - M.: Sov. sport, 2002. - 464 pp..
Intermountain depressions with less pronounced natural boundaries of altitudinal zones are also attractive for tourists. The existing natural conditions, well-developed transport routes, as well as a sufficient material and technical base for tourism - all this contributes to the constantly high interest of tourists in this country.
Switzerland is also a mountainous country. The concept of Switzerland and mountains are inseparable from each other. About 2/3 of the country's area is occupied by mountains. On its territory there are almost all the highest massifs of Foreign Europe. Most of Switzerland lies in the Alps.
Switzerland, in the traditional view of tourists, is a country of healing waters, clean air and winter resorts. July and August Switzerland are ideal for those who do not like the Mediterranean heat and prefer winter activities.
The following areas of international tourism in Switzerland can be distinguished: alpine skiing, group tours, individual tours, “event” tourism, tourism for schoolchildren and youth, and health programs.
The best ski centers in the country are distinguished, first of all, by their huge ski areas - more than 200 and even 300 km, high-altitude pistes (up to 4000 m), which allow the season to continue until the summer, convenient transfers - no more than 2 hours to any resort. active tourism extreme
In addition, extreme types of tourism are developing all over the world. Let's take a closer look at the types of extreme tourism by method of travel and type of terrain (Table 1.2).
Table 1.2
Types of extreme tourism by mode of travel and type of terrain
So, as a result of the study, we can conclude that the types of active tourism are very diverse.
Chapter 3. Development of active tourism at the present stage: problems and prospects
After the collapse of the trade union planned tourism system in the early nineties, active tourism experienced some stagnation.
We are not talking about independent active recreation; those who had such a desire still went hiking. Objectively, the decline in interest in active recreation within the country was associated, first of all, with the simplification of the permit system for traveling abroad. First, hundreds, and then hundreds of thousands of our fellow citizens had the opportunity to travel abroad.
And most importantly, they now have the means to vacation abroad. The lack of demand for active tourism did not give rise to a corresponding supply. Exceptions, like the adventure tourism company “Team Gorky” from Nizhny Novgorod, which began its activities in 1992, only confirmed this rule. Yes, and such companies worked mainly to receive foreigners. Maksimov G. Free analysis of the situation that has developed at the moment // Tourism. - No. 3. - p. 34.
However, some semi-public, semi-commercial organizations that arose during the time of the STTM Centers continued to exist. They worked the old fashioned way, offering clients old, worn-out equipment purchased from military units and geological organizations, saving on service by sending groups of 25-30 poorly trained, often random people as instructors. But the lack of proper service and almost spartan holiday conditions were compensated by low prices for vouchers...
However, in the second half of the nineties, our compatriots began to get fed up with endless lying on Turkish and Egyptian beaches, visiting bars and casinos. Of course, we are talking about those Russian citizens who could afford it. And the rich bankers and entrepreneurs remembered their student youth, skiing and kayaking trips, the beauty of Karelia, the Caucasus and Kamchatka. Some particularly active gentlemen began to organize trips for their friends, paying all the necessary expenses. The rest turned their attention to the tourism services market - and there are still the same Antalya and Cyprus. Or the above-described semi-commercial clubs with their meager service. But the gentlemen managers had already tasted all the delights of normal service over the hill, and they would not agree to anything less.
It was then that travel agencies of a new wave began to emerge, providing their clients with comfortable conditions for active recreation. Of course, the financial investment in the creation and maintenance of the activities of such structures is disproportionately higher than that of a “regular” travel agency or standard tourist center (not taking into account the costs of capital construction). Naturally, the prices for such an exclusive, at that time, vacation were very high. And not all consumers interested in this type of recreation understood what, in fact, they had to pay for. For before my eyes stood the wretched antediluvian equipment, burnt sticky pasta with stew and the eternally damp sleeping bags of planned tourist routes. And I couldn’t believe that things could be different for us...
To be fair, it is worth saying that the participants in the emerging tourism industry sector did not invent anything new. Everything had already been worked out to the point of automaticity in the West, and even here, back in Soviet times, some theoreticians of planned recreation, for example Stürmer, proposed introducing normal management and raising the quality of services provided in active tourism. So that was it! Only in pursuit of momentary profits, unrealistic usurious interest rates, money created out of thin air, gentlemen entrepreneurs did not want to invest money in such long-term and obscure projects. And the state has always “facilitated” and continues to “facilitate” the activities and pockets of those few who decided to occupy this empty niche.
Enthusiasts who had long dreamed of doing what they loved began to invest in the development of active recreation and sensed a surge of interest in active tourism.
But before they had time to turn around, our state pleased everyone with a default on August 17, 1998. And even foreign currency stashes, who naturally had them, could not save entrepreneurs from active tourism. Because for almost two years they fell out of the sphere of interests of consumers of tourism products. The latter turned their attention to the food market. And for this entire period, idiots - idealists from active tourism, who did not want to reduce the level of service provided, but who wanted to preserve their hard-earned image, were interrupted by random clients, mainly persons of foreign nationality. True, the above-mentioned organizations of socially planned (in their words) tourism survived this period easier, due to the flow of consumers who lost the opportunity to please the Turkish and Egyptian economies with their dollars. Turning their attention to the domestic market, these travelers saw low prices for travel along rivers and mountains. Maksimov G. Free analysis of the current situation // Tourism.- No. 3.- p.34
But even such consumers were only enough to somehow survive. And they could not even think about developing either an organization of a “socially planned” direction or a company with a higher level of service. During the off-season, some people started a side business, organizing tailoring or selling equipment; others couldn’t stand it and began offering standard tourist products, gradually moving away from active tours.
The reorganization of active tourism began when active tourism was transferred to the Ministry of Economic Development of the Russian Federation under the premise that the tourism industry is a large and important, and, most importantly, a “milking” sector of the economy.
Let's return to domestic active tourism. At the turn of the millennium, many travel companies in this direction were finally “ripe” to legalize their activities. Almost all of them certified their routes, many received licenses, although work in the domestic market did not require this. The first blow to stabilizing the situation in active tourism was the introduction of VAT on tour packages, which, first of all, affected their cost. For none of our officials calculated the real cost of an active tour, which often includes quite significant payments, which cannot be documented, for example, payment for intra-route transportation or the purchase of products at markets. Moreover, the expenses are aimed at ensuring the safety and comfort of tourists, and not at all at “training” top management in sales practices in Honolulu. But the “ches” began. The most far-sighted leaders of travel agencies in the active sector made an attempt to unite. Surprisingly, this was facilitated, first of all, not by the Department of Tourism, for which, apparently, this direction is so uninteresting that it does not deserve the highest attention, but by the Department of Tourism Exhibitions of the ITE company, for which the promotion of this direction brings little, at a general level , profit.
The working meeting was declared and, literally, “hatched” in the corridors of the Department of Tourism and took place during the MITT exhibition in 2001. True, I was surprised by the composition, where, in addition to representatives of congenial ecotourism, which for some reason was associated exclusively with nature reserves, educational and museum tourism were represented.
To my great shame, the speeches were reduced to crying about local problems and interests and begging for handouts for their own individual companies. The most worthy representatives of active tourism shared their experiences. The “Greens” decided to create an independent Association, the “adventurers” commission within the RATA, Mendelevich, as always, proposed to fight for the rights of tourists through the newspaper “Free Wind”. And only the speech of one of the participants that, in fact, there is absolutely no legislative framework, that the concepts of “active” and “adventure” tourism are not spelled out in our “brilliant” Law on Tourism, remained “a voice crying in the wilderness.” That's it.
In the summer, a second working meeting was held, about which many participants of the first one prudently forgot to warn. An Adventure Tourism Commission was created under RATA, headed by the owner of the monstrous “Mountain Club” Naum Kuznetsov. For the sake of decency, the respected polar traveler Viktor Ilyich Boyarsky, a man whose sphere of interests, to put it mildly, is somewhat far from tourism, was chosen as co-chairman from St. Petersburg. Actually, he didn’t hide it.
What did the newly created Commission do? You'll never guess. Development of standards for certification of tourist centers and hotels! Apparently, Mr. Kuznetsov and the Executive Secretary of the Commission, Mr. Melnikov, did not notice other, more important problems.
After this backbreaking work, having developed a system of “palaces” and “huts”, the Commission decides to hold its open meeting. So, in essence, it was declared! Moreover, his openness and accessibility looked somewhat strange. For it was decided to hold this meeting in Krasnaya Polyana (if anyone doesn’t know, this is in the Sochi region, and not in the Moscow region). Moreover, it was decided to hold this meeting, which was really interesting for many, during the period of one of the largest tourism exhibitions in Russia INWETEX, one of 10 tourism exhibitions supported at the federal level, in St. Petersburg. The result was not long in coming. Among the participants of the meeting (Conference) are Moscow, Moscow, Moscow... and a little of the Krasnodar Territory. Moreover, for most Moscow companies, active tourism is a side activity; many only sell other people's tours. Judging by the materials of the Conference, the speeches again contained general phrases. Although there were some exceptions. The few sensible speeches had a generally negative connotation. Positive proposals were made only by Mr. Kuznetsov, but they were dedicated to the development of his own tourist center “Krasnaya Polyana”, and the head of the Commission did not even try to disguise the desire to pull the blanket over himself. I was surprised by the speaker’s proposal to locate a training center for training guides in Krasnaya Polyana. In the complete absence of methodological, teaching and technical base... So, without really deciding anything, the conference ended.
If we consider that according to the new Law, travel agencies are divided into tour operators and travel agents, without taking into account the scope of activity (international or domestic), then it is clear that adventure travel agencies and other active destinations, figuratively speaking, are frozen in anticipation - what will the native Department come up with? Especially if we take into account Mr. Strzhalkovsky’s statement at one of the press conferences, where he openly stated that he sets himself the task of sharply reducing the number of small travel agencies.
Then the Department of Tourism adopted the “Regulations on Active Tourism”.
I would like to comment on some points of this Regulation relating to tour operator activities.
First: the tour operator must have at least seven employees.
Second: 30% of full-time employees must have either special education or at least 5 years of experience in tourism.
So, the Regulations, or rather, its individual points, appeared in the Internet press. Almost at the same time, the exhibition “Extreme, adventure and sports tourism” was held in Moscow. Let's not go into the shortcomings; everyone has them. I just want to rejoice at the journalistic skill of the official press release, where these shortcomings, with the light hand of the organizers, are turned into advantages. But we're talking about something else. There was hope, given the fairly extensive representation of travel agencies from the regions, for the next meeting of the RATA Commission on Adventure Tourism. But, apparently, the gentlemen from the Commission are quite satisfied with the secretive nature of their activities; they are solving internal, Moscow problems. Therefore, a kind of non-binding Round Table took place, where the speakers could let off steam. A surprise for gentlemen tourism officials was the program for training tourism personnel in active tourism of the Tourist and Sports Union of Russia, approved by the Sports Committee, and the creation of the International Association of Active Types of Tourism (IAAST). One has only to applaud the leadership of the TSSR, which managed, without further ado and aplomb, to tip the scales in its favor. And although not everything is indisputable in the activities of the TSSR, it has a real chance to attract active travel agencies to the ranks of IAAVT (it’s still difficult for us with terminology), who are disappointed in the activities of the RATA.
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Khanty-Mansiysk Autonomous Okrug Yugra is a full-fledged subject of the Russian Federation and is part of the Tyumen region.
Positioning Yugra (Khanty-Mansiysk Autonomous Okrug) as a tourism territory, as a developed tourist territory, the state and non-state sectors of the sphere, in addition to a number of comprehensive measures taken and being implemented aimed at solving this problem, still need to do a lot. Intensifying the development of active types of tourism will create additional attractiveness of the region and expand the range of regional tourism services.
When considering the prospects for the development of active types of tourism in Ugra, it is necessary, in our opinion, to be quite clear about the goals being pursued and the result that is expected to be obtained at the output.
Based on the guidelines facing regional authorities in the field of tourism, it follows that it is necessary to create conditions for the development of domestic tourism, including active types with development prospects from a commercial point of view. In this regard, it is important to place emphasis and determine which types of tourism can have development prospects from a commercial point of view, and which can solve other problems, including social ones.
The development of active types of tourism in Ugra should, in our opinion, be considered systematically, highlighting the main and additional components of the effective development of the sphere:
- active types of tourism that have potential development prospects from the point of view of economic feasibility;
- active types of tourism that solve primarily educational and educational problems (ecological, ethnotourism, etc.)
- active tourist and excursion routes;
- sports tourism, which solves the problems of training athletes, and also contributes to the positioning of the region as a developed tourist and sports territory.
- tourist and sports events held on the territory;
- tourist events held in the form of tourist rallies, bard events, etc.;
- development of related infrastructure.
The main regional tourism resources that have prospects for the development of active types of tourism include natural, historical and cultural:
- Natural. The terrain of the district is represented by both lowlands (less than 100 m) and high-mountainous terrain - the town of Narodnaya, 1894 m (Subpolar Urals) and the town of Pedy, 1010 m (Northern Urals), which allows for routes of a wide variety of complexity and length. The colossal water resources represented by the Ob and Irtysh rivers, their 12 tributaries and about 30 thousand rivers have great prospects for the development of water tourism. Abundant vegetation and diverse fauna represented by 50 species of mammals, 29 species of fish and more than 180 species of birds suggest the demand for a wide range of tourism services - from environmental to hunting and fishing.
- Historical and cultural. There are more than 4 thousand objects in the district that are of historical and cultural value, the earliest of which date back to the Paleolithic era, and the latest - to monuments of the Russian old-timers and modern monumental art. For the most part, these are archaeological monuments, represented by ruined earthen and wooden structures. Modern buildings in Khanty-Mansiysk and other cities of the Khanty-Mansiysk Autonomous Okrug are also valuable.
In our opinion, ecotourism has great prospects for the development of which in Ugra there are 2 reserves, 11 wildlife sanctuaries, 4 natural parks, 8 natural monuments.
The transport component is represented by water, rail, and air transport; a fairly extensive network of roads allows access to the main part of large populated areas in the summer; in winter, there are well-prepared winter roads, which, as a rule, are laid along frozen rivers, lakes and swamps. In summer, a mixed mode of transport can be used to reach almost the most remote settlements of the district, environmental sites and objects of interest from the point of view of sports, recreational, fishing and other types of tourism.
According to the Tourism Committee of Khanty-Mansi Autonomous Okrug-Yugra in 2008, there are more than 140 tourism companies in the district. However, according to the source, most travel agencies specialize in the sale of recreational, cultural, educational and medical tours sold outside the district.
The implementation of active types of tourism, as well as other regional tourism products in general, is currently complicated by a number of the following circumstances:
- relatively high cost of transport costs (especially for persons arriving from the western and eastern parts of Russia);
- high consumer price ratio;
- shortage of qualified personnel at tourism enterprises;
- insufficiency in terms of quantity and quality of regional tourism products;
- lack of sufficient infrastructure for the development of types of tourism with potential development prospects in Ugra (water, hiking, mountain, skiing, fishing, etc.);
- insufficient number of tour operators - 9 for a territory comparable to the territory of Ukraine or France, actively engaged in inbound and domestic tourism.
To summarize the above, the following can be noted: the intensification of the development of active types of tourism in the district will largely depend on the effectiveness of the implementation of a set of measures for the development of active types of tourism, as well as the development of related infrastructure.
Increasing the investment attractiveness of Ugra's tourism sector is one of the strategic objectives of regional tourism management bodies. The unique resource and recreational potential of the territory must be tangible, have ready-made investment projects available, and investment investments are provided with guarantees.
Bookmark this page:On March 10-11, 2016, one of the most significant events in the tourism sector of the Perm region - the International Forum on Active Tourism - will begin its work.
The forum is held in conjunction with the annual specialized tourism exhibition “Hunter and Fisherman. Active Tourism" at the exhibition center "Perm Fair", in order to consolidate the efforts of the tourism industry, government, professional tourism and academic communities to exchange experiences and develop effective innovative solutions in the field of development of active tourism, popularization of active recreation.
The forum will involve interaction between more than 300 Russian and foreign delegates. These are representatives of the tourism industry, business representatives, government officials, investors, experts in the field of active tourism, travel bloggers, journalists and many others who are interested in promoting this area of tourism.
The first International Tourism Forum “Prospects for the Development of Active Tourism in Russia and the World”, held in August 2015, was highly appreciated not only by Russian but also foreign experts. The results of the forum showed the high interest of domestic tourism market participants in holding such events.
This year, as part of a plenary session and round tables, it is planned to discuss the main directions for the development of active tourism in Russia and the world, the creation and promotion of a competitive tourism product in the field of active tourism, as well as improving the personnel training system.
Experts will discuss and propose solutions to such important issues as the possibility of developing active tourism for people with disabilities, features of the development of hunting and fishing tourism in Russia, problems of organizing the education and health of children and adolescents through active tourism, the creation of tourist clubs, the experience of tourism veterans, promotion regional tourism products at the federal level and many others.
At the end of the first day, on the talk show “In Garlic”, participants will have the opportunity to witness real battles on the issue of “Independent tourism: Pros and Cons”.
The second day of the forum will traditionally be held in an active format at natural sites in the region. Forum participants will go to the natural monument “Lunezh Mountains”, where the ski complex of the Central Administrative District “Polazna” is located. There will be a discussion panel on the development of ski and snowmobile tourism: organization, development, main trends of the modern market, compliance with national standards.
The Second International Tourism Forum “Prospects for the development of active tourism in Russia and the world” was organized by: the Government of the Perm Territory, the Ministry of Physical Culture, Sports and Tourism of the Perm Territory, the state autonomous institution of the Perm Territory “Tourist Information Center”, as well as the Federal State Budgetary Educational Institution of Higher Professional Education “Perm State National Research University."
The forum was held with the support of the Ministry of Culture of the Russian Federation, the Federal Tourism Agency of the Russian Federation and information support of the Russian Union of Travel Industry, the Perm branch of the Russian Geographical Society and the Perm Tourist Guild.
Exhibition Center “Perm Fair” (Perm, Gagarin Boulevard, 65); active recreation center "Polazna" (Konstantinovka village)
On March 10-11, 2016, the Second International Tourism Forum “Prospects for the development of active tourism in Russia and the world” was held in Perm. This time the Forum was held in conjunction with the annual specialized tourism exhibition “Hunter and Fisherman. Active tourism" at the Perm Fair exhibition center.
Purpose of the Forum- consolidation of efforts of the tourism industry, government, professional tourism and academic communities to exchange experiences and develop effective innovative solutions in the field of development of active tourism and popularization of active recreation.
The business program of the forum traditionally began with a plenary session, at which the acting president made a welcoming speech. Governor of the Perm Territory Gennady Petrovich Tushnolobov and Deputy Head of the Federal Tourism Agency Roman Petrovich Skory.
Roman Petrovich noted in his speech that today the Russian Federation, including the Perm Territory, has enormous potential for the development of active tourism, and the main task of the regional and federal authorities in this situation is the development of territories as alternative destinations to Turkey and Egypt. Promotion of the national product abroad through competent presentation of the tourism product should fall on the shoulders of travel companies. In turn, tourism operators must do everything to ensure that tourists have positive impressions and emotions and want to return.
Presentations at the plenary session were also made by the Minister of Physical Culture, Sports and Tourism of the Perm Territory Pavel Aleksandrovich Lyakh, member of the World Commission on Protected Areas of the International Union for Conservation of Nature and Natural Resources Gavin Bell and deputy of the Perm City Duma, Deputy Chairman of the Perm City Duma Yuri Arkadyevich Utkin .
Gavin Bell said that active tourism is one of the most effective ways to develop Russia. The development of adventure tourism is supported by the Government of the Russian Federation. Russia has enormous potential for the development of adventure tourism due to its diversity of climatic conditions, cultures and traditions. Over the past three years, there has been a lot of support from the regions.
According to Pavel Aleksandrovich Lyakh, today the most popular destinations for active tours in the Perm Territory are trips to picturesque natural sites, such as the Stone Town and the Vetlan and Polyud stones in the north of the region, as well as numerous options for river rafting. The hunting industry and caving tourism are developing. To popularize active tourism in the region, thematic films were shot, a magazine about the Perm region “Welcome to Perm” was published, and tourist navigation signs were installed. It is planned to install mountain modules in the Ural Mountains, and investors are being attracted.
Then the business program continued with the conference “World Practices in Organizing Active Tourism.” Gavin Bell (UK), Mart Reimann (Estonia), Sandor Fabian (Hungary), Minna-Carita Haanrie (Finland) and Benjamin Carey (UK) shared their experience in organizing active tourism in their countries and in the world as a whole.
The most eventful events were the conference on active tourism and the discussion platform dedicated to the issues of sales of active tours. Issues such as the practice of successful routes in various regions of Russia, the development of ecotourism, hunting and fishing tourism, affordable tourism, innovative methods in selling active tours and many others were raised here. Particular attention was paid to the need for active work of tourist clubs and the involvement of the experience of tourism veterans in planning new tourist programs.
The first day of the forum debate show “On Garlic” has ended. Experts in the field of active tourism defended their points of view on the topic of independent active tourism. Numerous arguments “FOR” and “AGAINST” did not leave the audience indifferent in the hall; as a result, the votes were distributed as follows: “FOR” - 60% of the audience, “AGAINST” - 40%.
The second day of the forum took place on the territory of the Polazna active recreation center. Guests of the forum took an active part in discussions on the discussion platform on winter types of active tourism. Issues were raised about the main trends in the ski and snowmobile tourism market, their compliance with national standards, current development problems and the practice of public-private partnerships. Next, all forum participants enjoyed an active entertainment program with Maslenitsa festivities, skiing, snowboarding and cheesecakes. Thanks to the wonderful sunny weather and the well-coordinated work of the organizing team, forum participants appreciated the beauty of the Perm region and its attractiveness for the development of winter active tourism.
As a result of the forum, participants were able to acquire useful business contacts in the field of active tourism and strengthen existing partnerships. The forum became news No. 1 for all regional media and had an information resonance far beyond the borders of Perm.
The Second International Tourism Forum “Prospects for the development of active tourism in Russia and the world” was dedicated to the development of active tourism, namely: the possibilities of developing active tourism for people with disabilities; development of hunting and fishing tourism in the Perm region; creation of tourist clubs; promotion of regional tourism products at the federal level and much more.
The forum was attended by over 300 participants from 16 regions of Russia and five countries.
At the Perm Fair exhibition center, the Forum brought together representatives of the tourism business, municipalities, specialized educational institutions of higher education, authorities of the constituent entities of the Russian Federation, representatives of the global tourism community and other experts in the field of active tourism.
Following the results of the Second International Tourism Forum “Prospects for the development of active tourism in Russia and the world,” the participants adopted a resolution:
1. Develop a program for the development of active tourism in the Perm region;
2. Promote the creation of public or non-profit organizations whose goal is to increase the number of people engaged in amateur tourism, as well as the development of tourist and ecological trails;
3. Annually carry out events aimed at improving the quality of services on tourist routes in the field of active tourism;
4. Create a tourist navigation system on routes, equip toilets and parking for excursion buses;
5. Create a range of accessible tourism services for the development of barrier-free tourism in the Perm region;
6. Create a working group of representatives of travel companies, clubs and tourism veterans, in order to create a unified information space, create regional and interregional tourism products of active and environmental education tourism;
7. Create a tourism product that includes a hunting or fishing component, ensuring legal resource extraction and the safety of tourists along the entire route;
8. Include nature reserves of the Perm region in environmental education routes;
9. Develop ski tourism and off-season activities at ski resorts.